Temple University Black Lives Matter Articles Discussion 1. Read a topical article about Marketing or Advertising. Recap what you found and source the site. You’ll find fascinating topics on Ad Age, Ad Week, New York Times, Wall Street Journal, Fast Company, Buzzfeed, Twitter, Snapchat, or Youtube. Pick a subject and write a brief one to two paragraph about what the campaign or product was all about. In your recap, make sure to include the source with a link.2.same as question 13. Influencers are marketing tools. Charli DiAmelio has 60 Million followers on Tik Tok. Jake Paul with 20 Million You Tube followers was arrested for looting during a protest this week . Tik Tok star @fckjoshy pulled a horrendous video prank in May in the New York Subways spilling milk and cereal that the New York transit system had to clean up just to get views. Influencers are powerful voices that are paid to post ideas, concepts and brands There are metrics that Marketing companies use to measure their value by followers. What do you think of influencers? Who do you follow and how does their messages resonate with you personally? Generation Z and Alpha Generation are moved and impressed by short visual images and videos. They are often the target of the paid influencers messages Have you noticed the brands that partner with influencers?
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