reveen products sells camping equipment one of the company s products a camp lant 382764

Break Even and Target Profit Analysis

Reveen Products sells camping equipment. One of the companys products. a camp lantern. Sells for $90 per unit. Variable expenses are $63 per lantern. and fixed expenses associated with the lantern total $135.000 per month.

Required:

1. Compute the companys break even point in number of lanterns and in total sales dollars.

2. If the variable expense per lantern increase a percentage of the selling price, will it result in a higher or a lower of break even point? Why? (Assume that the fixed expenses remain unchanged.)

3. At present. the company is selling 8,000 lanterns perm on the. The sales manager is convinced that a 10% reduction in the selling price will result in a 25% increase in the number of lanterns sold each month. Prepare two contribution format income statements. one under present operating conditions. and one a, operations would appear after the proposed changes. Show both total and per unit data on your statements,

4. Refer to the data in (3)1 above, How man, lanterns would have to be sold at the new selling a price to yield a minimum net operating income of $72.000 per month?