Persuasive and Informational Message Writing

Choose an industry and an organization with which you are familiar and brainstorm a proposed business change that you feel the organization should implement.

Write a 175- to 250-word persuasive formal letter to the leadership of the organization proposing the change, and include the following:

• Description of change
• Analysis or research completed
• Justification or rationale for the change
• Benefits to organization
• Possible drawbacks

Consider that the proposed change is well received by the leadership and the change will be implemented.

Write a 175- to 250-word informational email to the employees positively presenting the change, and include the following:

• Description of change
• Justification or rationale for the change
• How the change will affect employees
• Benefits to employees
• Address potential employee concerns