P18-3B Denton Manufacturing had a bad year in 2011. For the first time in its history, it operated at a loss. The company’s income statement showed the following results from selling 60,000 units of product: Net sales $1,500,000; total costs and expenses $1,890,000; and net loss $390,000. Costs and expenses consisted of the amounts shown below.
| Total | Variable | Fixed | |
| Cost of goods sold | $1,350,000 | $930,000 | $420,000 |
| Selling expenses | 420,000 | 65,000 | 355,000 |
| Administrative expenses | 120,000 | 55,000 | 65,000 |
| $1,890,000 | $1,050,000 | $840,000 |
Management is considering the following independent alternatives for 2012.
1. Increase unit selling price 40% with no change in costs, expenses, and sales volume.
2. Change the compensation of salespersons from fixed annual salaries totaling $200,000 to total salaries of $30,000 plus a 4% commission on net sales.
3. Purchase new high-tech factory machinery that will change the proportion between variable and fixed cost of goods sold to 50:50.
Instructions
(a) Compute the break-even point in dollars for 2012.
(b) Compute the break-even point in dollars under each of the alternative courses of action. Which course of action do you recommend?
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