MGMT 4001 Dalhousie University Hillberg and Berk Case Study Analysis Report As indicated in the assignment guidelines the format is Business Report style w

MGMT 4001 Dalhousie University Hillberg and Berk Case Study Analysis Report As indicated in the assignment guidelines the format is Business Report style which is the normal 12 point font, single spaced and in short paragraphs with headings etc.

Your report to the Senior Decision Maker (s) should include the following:

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• Brief outline and explanation of the key problems, decisions or issues and why they are important (2.5%).

• Further discussion and focus on what you see as 1-2 of the priority issues facing the company (7.5%).

• Analyze these key strategic issues and support your analysis with the concepts, frameworks and other course materials (60%). This analysis should be broken down into:

o Value Chain Analysis (company & industry)

o Internal Resources & Capabilities

o Core Competencies and VRIO analysis

• A SWOT analysis of Hillberg & (5%).

• A discussion of any obstacles or challenges the company may face (5%).

• Discussion and analysis of a minimum of 2 options the organization has to address each of the key issues identified. Your discussion of the options should be based on your previous analysis and be inclusive of the advantages and disadvantages for the company (10%).

• A set of clearly defined and actionable recommendations that Hillberg & Berk should pursue which link to your discussion and analysis (7.5%).

• Formatting, citations and Writing (2.5%).

Guiding Questions:

These questions are provided to help structure your analysis of the case – DO NOT ANSWER

THESE QUESTIONS directly in the assignment. Think about these questions as you read the case and analyze the issues facing the company.

1. What activities or resources create value for the company or within this industry?

2. What are the supply chain issues relevant to the context of Hillberg & Berk?

3. What does a SWOT analysis reveal about the overall attractiveness of the company’s situation?

4. What recommendations would you make to the Senior Decision Maker(s) at Hilllberg & Berk?

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