Lynn University Company Performance Linking Questions There are 5 questions that needed to be answered on company performance. These are the questions belo

Lynn University Company Performance Linking Questions There are 5 questions that needed to be answered on company performance. These are the questions below 1. What are the “weapons of competition” that rival companies in the athletic footwear industry can use to gain sales and
market share?
2. What are the factors affecting the intensity of rivalry in the industry in which your company is competing? Would you
characterize the rivalry and jockeying for better market position, increased sales, and market share among the
companies in your industry as fierce, very strong, strong, moderate, or relatively weak? Why?
3. Are there any driving forces in the industry in which your company is competing? What impact will these driving
forces have? Will they cause competition to be more or less intense? Will they act to boost or squeeze profit margins?
List at least two actions your company should consider taking in order to combat any negative impacts of the driving
forces.
4. Draw a strategic group map showing the market positions of the companies in your industry. Which companies do you
believe are in the most attractive position on the map? Which companies are the most weakly positioned? Which
companies do you believe are likely to try to move to a different position on the strategic group map
5. What do you see as the key factors for being a successful competitor in your industry? List at least three.
Group Exercise Linking Questions: Every other week, in the Assignment section of Canvas, there will be a series of
Linking Questions on the Business Strategy Game experience you and your co-managers are having related to the
material in the textbook. Each week, one member of the team is responsible for leading the discussion of the questions
with his or her teammates, building team consensus for a response, summarizing a response. The entire team receives the
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