Florida National CH17 Small Businesses and Competitive Intelligent Systems HW This week we will study Chapter 17, 18 , 19 (13e and 14e) Direct and online m

Florida National CH17 Small Businesses and Competitive Intelligent Systems HW This week we will study Chapter 17, 18 , 19 (13e and 14e) Direct and online marketing building direct customer relationships; Creating Competitive Strategy and The Global Marketplace .

Study these chapters and answer the following questions.

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1. If competitive intelligent systems are so important, then why do so few smaller companies use them? Describe any component of this system in the company which you are working for.

2. What are the primary differences between private trading exchanges and public trading exchanges in B2B e-commerce? What are the advantages of each type of exchange?

3. Assume your boss has asked you for your opinion on how your company should enter the Japanese, South Korean, and Vietnamese markets with a new line of women’s athletic shoes. Would you recommend entering with a standardized marketing mix or an adapted marketing mix? Explain.

FNU Database link.

Hello, everyoneThis is the FNU Database link to properly access and submit your three (3) professional journals which is a requirement for the Research paper on your Reference page.Please, go to the link above to access the direct link!

Go to the link above to go to the FNU database link. (https://proxy.lirn.net/)

Add the school name: Florida National University, then click on the LIRN portal below.

Next, enter the school user name: 24439

and the school password: smartlearn39

Then scroll down and search for the Psychology group/category.

Next, go to ProQuest Central or Psychology Database to search for you topic on the search bar and then click on full text to get the full information pages.

Finally, you will be able to choose 3 journals of the all the available articles to provide your 3 journals for the paper.

Go to “Cite” to find the reference information for the article you are reviewing. This article reference info can be copied and pasted on the Reference page for your paper.

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