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feasibility analysis

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I have a case study on the IHG brand on which i need to do a feasibility study  we have been given a project in which we have to open a new IHG hotel in a country in which there is isnt any IHG hotels located we had selected stockholm , sweden. this is the city we will be opening a brand new hotel. i want a feasibility study on which one of IHG hotels will be a right choice for this stockholm and why will be a good option to choose

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