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Customer Relationship Management with a quantitative method

Reflecting on what you have learned in this course and at the residency, discuss in 250-words or less:

  • how you could examine your topic the Customer Relationship Management with a quantitative method and what conditions, criteria, and circumstances should be considered from both a practical and ethical perspective, and
  • how you could examine your topic with a qualitative and what conditions, criteria, and circumstances should be considered from both a practical and ethical perspective
  • make a determination of which methodology appears to best fit your positionality as a researcher and explain this decision.
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