COM 101 West Los Angeles College Crisis Communication Paper Must use the required Template below. *No attachments. Do a copy and paste here in the submission area.
Overview: This is a fantastic time for public speaking students! This assignment focuses on crisis communication, “a strategic approach to corresponding with people and organizations during a disruptive event. When a crisis occurs, proactive, quick and detailed communication is critical” https://searchdisasterrecovery.techtarget.com/definition/crisis-communication
In particular, you will compare and contrast President Trump’s communication during his daily Coronavirus Task Force press briefings vs. Governor Cuomo’s coronavirus press briefings.
Critical Time Period: Focus on Trump’s Task Force briefings and Gov. Cuomo’s briefings that took place in April 2020. All briefings can be viewed online. Just google them.
You will provide an analysis based on Ch 10 (Using Language Well) AND/OR Ch 16 (Persuasive Speaking) of the textbook.
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TEMPLATE: (REQUIRED) [Use the Required Sections and Labels (labels are highlighted in GREEN and in bold italics). Example: Section 1: Introduction.
Put your content right after each Section+ Label.
Section 1: Introduction: (5 points) Briefly state some information about these leaders. Only one or two sentences.
Section 2: President Trump: Date of the press briefing: (5 points for this label)
(5 points) Chapter from your textbook that you are citing in this section. (Is it Ch 10 (Using Language Well) OR Ch 16 (Persuasive Speaking)? _______________
(10 points) Exactly what information from this chapter will you be applying here? Be specific and detailed in your description of this information. Define words/terms if necessary.______
(20 points) (200 word minimum) ExplainEXACTLY what Trump said or did during the press briefing that illustrates the above chapter information._______________
(5 points) WHY do you think Trump said or did what you explained in #3? ______________
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Section 3: Governor Cuomo: Date of the press briefing: (5 points for this label)
(5 points) Chapter from your textbook that you are citing in this section. (Is it Ch 10 (Using Language Well) OR Ch 16 (Persuasive Speaking)? _______________
(10 points) Exactly what information from this chapter will you be applying here? Be specific and detailed in your description of this information. Define words/terms if necessary. ______
(20 points) (200 word minimum) ExplainEXACTLY what Cuomo said or did during the press briefing that illustrates the above chapter information_____________
(5 points) WHY do you think Cuomo said or did what you explained in #3? ______________
Section 5: Concluding Remarks: (5 points) Be brief.
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