CALUMS Aspect of Modularity in Conjunction to Your Market Analysis Discussion Question 1. Discuss the aspect of “modularity” in conjunction to your market

CALUMS Aspect of Modularity in Conjunction to Your Market Analysis Discussion Question 1. Discuss the aspect of “modularity” in conjunction to your market analysis. How can having this
dimension in your analysis benefit current and future customers? (1 page)Question 2. One of the initial stages in developing a business plan is to perform a market analysis. For this PA, you
will develop a focus on industry attractiveness, target markets, and customer needs. Having confidence in
your abilities and the right product or service won’t accomplish much if you don’t know how to get them
into the hands of potential customers. Using your textbook as a guide, perform research to complete your
market analysis and be sure to address key areas such as target market, future projections about the target
market, and trends. This section of your business plan should represent a significant portion since it
also encompasses your company, competitors, and potential customers and their needs. (3 pages)PS For question 1 please use in text citations that match peer reviewed references minimum of two.For question 2 use in text citations that match peer reviewed references minimum of 6Please answer both questions separately not in one attachment