Ben and Jerry Incl Organizational Development Case Discussion Turnitin® This assignment will be submitted to Turnitin®. Instructions This assignment is

Ben and Jerry Incl Organizational Development Case Discussion Turnitin®
This assignment will be submitted to Turnitin®.
Instructions

This assignment is worth 20% of your final grade and addresses Course Objectives 1 through 6. It gives you an opportunity to apply organizational-level diagnostic processes and organizational development principles to a real-life situation. You will also have the opportunity to assess the appropriateness of the intervention chosen and propose alternative interventions based on the presenting problems and underlying issues uncovered in the diagnosis. You must complete this assignment individually, without contacting other students, and you may not use a paper or any part of a paper from a previous class or from another person. If you have questions about this assignment, please post them in the Ask the Professor discussion forum so that everyone can benefit from the answers.

Your task:

Please read the Ben & Jerry’s case, which can be found under eReserves.

Using the questions at the end of the case as a guide, solve the case study by analyzing what is presented and stating specific actions that would best resolve major issues. Incorporate your answers to the questions in your analysis, as outlined in the How to Solve a Case Study guidelines. These actions must reflect information in the case and the environment facing the firm.

Your paper should be five to seven pages long, excluding cover and reference pages. Please follow APA guidelines for citations, quotations, and references, and use at least five scholarly resources that are dated within the last ten years. You are strongly encouraged to use the required and recommended readings in this course, as well as peer-reviewed journal articles found through the UMUC library. Research methodology and problem analysis will be emphasized in the grading of this assignment.

Submit your paper electronically via the Assignment folder. How to Solve an Organizational Case Study – Second Case
A case study is a collection of facts and data based on a real or hypothetical business situation.
The goal of a case study is to enhance your ability to solve business problems, using a logical
framework. The issues in a case are generally not unique to a specific person, firm, or industry,
and they often deal with more than one business strategy element. Sometimes, the material
presented in a case may be in conflict. For example, two managers may disagree about a
strategy or there may be several interpretations of the same facts.
In all case studies, you must analyze what is presented and state which specific actions best
resolve major issues. These actions must reflect the information in the case and the
environment facing the firm.
The case should not exceed seven (7) pages in length, excluding the reference list.
STEPS IN SOLVING A CASE STUDY
Your analysis should include these sequential steps:
1. Presentation of the facts surrounding the case. (~0.5 page)
2. Identification of the key issues. (~0.5 page)
3. Listing of alternative courses of action that could be taken. (~1 page)
4. Evaluation of alternative courses of action. (~1.5 pages)
5. Recommendation of the best course of action. (~1.5 pages)
Presentation of the Facts Surrounding the Case
It is helpful to read a case until you are comfortable with the information in it. Re-readings often
are an aid to comprehending facts, possible strategies, or questions that need clarification and
were not apparent earlier. In studying a case, assume you are an outside consultant hired by
the firm. While facts should be accepted as true, statements, judgments, and decisions made
by the individuals in a case should be questioned, especially if not supported by facts—or when
one individual disagrees with another.
During your reading of the case, you should underline crucial facts, interpret figures and charts,
critically review the comments made by individuals, judge the rationality of past and current
decisions, and prepare questions whose answers would be useful in addressing the key
issue(s).
Identification of the Key Issue(s)
The facts stated in a case often point to the key issue(s) facing an organization, such as new
opportunities, a changing environment, a decline in competitive position, or excess inventories.
Identify the characteristics and ramifications of the issue(s) and examine them, using the
material in the case and the text. Sometimes, you must delve deeply because the key issue(s)
and their characteristics may not be immediately obvious.
Listing Alternative Courses of Action That Could Be Taken
Next, present alternative actions pertaining to the key issue(s) in the case. Consider courses of
action based on their suitability to the firm and situation. Proposed courses of action should
take into account such factors as the goals, the customer market, the overall organizational
strategy, the product assortment, competition, and personnel capabilities.
Evaluation of Alternative Courses of Action
Evaluate each potential option, according to case data, the key issue(s), the strategic concepts
in the text, and the firm’s environment. Specific criteria should be used and each option
analyzed on the basis of them. The ramifications and risks associated with each alternative
should be considered. Important data not included in the case should be mentioned. Your
discussion of the alternatives should include concepts from organizational diagnosis and
change theory.
Recommendation of the Best Course of Action
Be sure your analysis is not just a case summary. You will be evaluated on the basis of how
well you identify key issues or problems, outline and assess alternative courses of action, and
reach realistic conclusions (that take the organization’s size, competition, image, and so on into
consideration). You need to show a good understanding of both the principles of organizational
diagnosis and the case. Be precise about which alternative is more desirable for the
organization in its current context. Remember, your goal is to apply a logical reasoning process
to this organization. A written report must demonstrate this process.
Criteria for Grading Second Case Study Assignment
A
Student demonstrated
complete and thorough
outline of the facts
surrounding the case,
identified all key issues,
Introduction,
appropriately identified
Analysis, and
alternative courses of
Evaluation
action, and clearly
(30 pts)
outlined the reasons for
the recommendation.
30 – 27 points
B
C
Student satisfactorily Student demonstrated
outlined the facts
less than satisfactory
surrounding the case,
outline of the facts
identified most key
surrounding the case,
issues, appropriately
identified some key
identified alternative issues, identified some
courses of action, and alternative courses of
satisfactorily outlined action, and/or less than
the reasons for the
satisfactorily outlined
recommendation.
the reasons for the
recommendation.
26 – 24 points
F
Student unsatisfactorily
outlined the facts
surrounding the case,
key issues, alternative
courses of action, and
the reasons for the
recommendation.
23 – 21 points
20 – 0 points
Student demonstrated
less than satisfactory
knowledge of relevant
concepts and theories;
some statements and
opinions were not
supported by
appropriate citations
from the literature.
Student demonstrated
unsatisfactory
knowledge of relevant
concepts and theories;
many statements and
opinions were not
supported by
appropriate citations
from the literature.
19 – 18 points
17 – 0 points
Comments
Quality of
Content
(25 pts)
Student demonstrated Student demonstrated
exceptional knowledge satisfactory knowledge
of relevant concepts
of relevant concepts
and theories; all
and theories; most
statements and
statements and
opinions were
opinions were
supported by
supported by
appropriate citations
appropriate citations
from the literature.
from the literature.
25 – 23 points
22 – 20 points
Comments
Quality of
Research
(20 pts)
Student did an
Student did a
Student did a less than
exceptional job of
satisfactory job of
satisfactory job of
integrating course
integrating course
integrating course
readings with additional readings with additional readings with additional
research. Student cited research. Student cited research. Student may
more than the required the required number of
not have cited the
number of references. references. Sources
required number of
Sources listed were all listed were primarily
references. Some
scholarly or practitioner scholarly or practitioner sources listed may not
journals from the last
journals from the last have been scholarly or
ten years.
ten years.
practitioner journals
from the last ten years.
Student did an
inadequate job of
integrating course
readings with additional
research. Student did
not cite the required
number of references.
Many of the sources
listed were not
scholarly or practitioner
journals from the last
ten years.
17 – 16 points
13 – 0 points
20 – 18 points
15 – 14 points
Points
Earned
Comments
Student presented
information in a logical
sequence that was very
easy to follow. Essay
had no major spelling
Organization and/or grammar errors.
and Mechanics
The page length
(20 pts)
requirement was met.
20 – 18 points
Student presented
Student presented
Student presented
information in a mostly
information in a
information in an
logical sequence that
confusing sequence illogical sequence that
was fairly easy follow. that was not easy to
was difficult to follow.
Essay had a few minor
follow. Essay had
Essay had many
spelling and/or
several major spelling
spelling and/or
grammar errors. The and/or grammar errors. grammar errors. The
page length
The page length
page length
requirement was met or requirement may not
requirement was not
may have been slightly
have been met.
met.
exceeded.
17 – 16 points
15 – 14 points
13 – 0 points
Comments
APA
formatting
(5 pts)
All citations, quotations,
Most citations,
Several citations,
Many citations,
and references were
quotations, and
quotations, and
quotations, and
formatted correctly or
references were
references were not
references were not
contained only one or formatted correctly or formatted correctly or formatted correctly or
two minor errors.
contained a few minor contained major errors. contained many errors.
errors.
5.0 – 4.5
4.4 – 4.0 points
3.9 – 3.5 points
3.4 – 0 points
Comments
Total Points Earned
(100 points max)
Overall Comments

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