Cookie Company (Continuing Case)
C 6. As we continue with this case, assume that your cookie store is now part of a national chain. The store has been consistently profitable, and sales remain satisfactory despite a temporary economic downturn in your area.
At the first of the year, corporate headquarters set a targeted return on investment of 20 percent for your store. The store currently averages $140,000 in invested assets (beginning invested assets, $130,000; ending invested assets, $150,000) and is projected to have an operating income of $30,800. You are considering whether to take one or both of the following actions before the end of the year:
Currently, your bonus is based on store profits. Next year, corporate headquarters is changing its performance incentive program so that bonuses will be based on a store’s actual return on investment.
1.What effect would each of the actions that you are considering have on the store’s operating income this year? (Hint: Use Figure 8-3 to trace the effects.) In your opinion, is either action unethical?
2. Independent of question 1, how would the inventory write-down affect next year’s income and return on investment if the inventory is sold for $4,000 next year, when corporate headquarters changes its performance incentive plan for store managers? In your opinion, do you have an ethical dilemma?
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