American Military University Google Technologies Case Study Analysis Case Study and Analysis of five Google technologies that are current under research an

American Military University Google Technologies Case Study Analysis Case Study and Analysis of five Google technologies that are current under research and development. While Google is best known for their search and advertising technologies, they also have a multi-billion dollar research and development department that works on cutting edge technologies ranging from self-driving automobiles to renewable energy.

This Case study must cover the following 5 technologies: Self-driving Automobiles, Google Nest, Smart Glasses, Google fiber, and Augmented Reality.

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IMPORTANT – USE FORMAT AND DETAILED ATTACHED INSTRUCTIONS. APA formatting, in-text citations and reference list required.

Introduction

Analysis of Self-Driving Automobile (500-word description & analysis of impacts on society)

Analysis of Technology #2 Google Nest (500-word description & analysis of impacts on society)

Analysis of Technology #3 Smart Glasses (500-word description & analysis of impacts on society)

Analysis of Technology #4 Google Fiber (500-word description & analysis of impacts on society)

Analysis of Technology #5 Augmented Reality (500-word description & analysis of impacts on society)
Conclusion Replace this Line with the Title of Your Essay
Your Name Goes Here
1
Replace this Line with the Title of Your Essay
Start your introductory paragraph(s) here (i.e., delete all of my paragraphs of instruction after
reading through them, and replace them with your own paragraphs for your essay). Leave the font for
your essay on Arial 10, double-spaced (except for the reference page, which is single spaced). Leave the
margins at 1 inch. Leave page numbering set to automatically number each page of the body of your
essay in the upper-right corner of the page (the title page and reference page should not be numbered).
The body of your essay should be 7-8 pages long (minimum of 3000 words), not including your title page
and reference page. You must include a minimum of 10 references (i.e., at least 2 references per
technology that you write about); however, you may include more references if you like.
Write free flowing text (allow your writing to automatically wrap around to the next line as you type
– do not hit Enter at the end of each line within a paragraph). Organize your essay into paragraphs within
each section, but make sure all writing is in prose paragraphs (full sentences and complete paragraphs).
Do not use lists in your essay and do not write in bullet statements. The only indentations you should
have in your essay is one tab at the start of each paragraph, just like I have modeled for you in the way I
have written these instructions. Do not put blank lines between paragraphs and do not put blank lines
before or after section headings and sub-headings. You may include images or tables in your essay, if
you deem them appropriate, but they do not count toward the 7-8 pages of body text that you are required
to write, so adjust the length of your essay accordingly to compensate for space taken up by the images
and/or tables.
You should customize the title page by replacing the first two lines of text with your essay’s title
and your name, respectively. You should also replace the heading at the top of this page with your
essay’s title. You should also customize all of the sub-headings below, except for the “Self-Driving
Automobile,” “Conclusion,” and “References” sub-headings. Everyone will analyze Google’s self-driving
automobile. However, replace the “Name of Your Second Technology,” “Name of Your Third
Technology,” “Name of Your Fourth Technology,” and “Name of Your Fifth Technology” sub-headings
with the actual names of the other four technologies you will analyze. Do not add any additional subheadings to your essay, since only your analysis of five technologies will be graded.
2
Write in your own words and remember that your similarity rating must be 5% or less. Try to
paraphrase and explain information you learn from your sources in your own words, rather than quoting
from your sources. Your reference page does not count towards your 5% allowable similarity. To check
this, after your TurnItIn report is generated, there should be a filter you can click on in the report that will
bring up the option to “Exclude Bibliography.” After selecting this option, your adjusted similarity rating
needs to be 5% or less. I will select “Exclude Bibliography” on all essays before grading them, to adjust
the actual similarity rating in your essay and confirm it is no more than 5%.
Your introductory paragraph(s) should provide a brief overview of the Google technologies you
will discuss in your essay. You may also briefly talk about how Google’s research and development
efforts fit into their vision and mission as a company. However, DO NOT give me a detailed history of
Google as a company – remember this essay is an analysis of five specific technologies – it is not an
essay about Google as a company. You can assume your reader is already familiar with Google as a
company. Also, try not to be overly redundant in your introduction with what you have written (or will
write) in the main sections in the body of this essay. Rather, give the reader an overview and whet their
appetite to learn more about the specific Google technologies that you will be covering in this essay.
Self-Driving Automobile
Everyone will analyze the self-driving automobile as their first technology. Conduct research on
this technology and then write a minimum of 500 words about this technology, addressing the following:
1) a description of the technology, 2) challenges that Google could face in implementing this technology,
3) suggestions for overcoming some of the potential challenges and obstacles, and 4) an analysis of the
potential positive and negative impacts of this technology on society. Make sure you address all four of
these areas in your analysis.
When analyzing this technology, be sure to consider whether this technology has any potential
environmental impacts (positive or negative). If there are any environmental concerns related to this
technology, discuss what steps could be taken to address the concerns. Also consider whether there are
any security and/or privacy concerns related to this technology. Identify any specific resources, methods,
or approaches that could help make this technology, and the individuals and firms using this technology,
more secure. Also, consider the impact this technology will have on managers in the future. Since we
3
are studying management information systems in this course, discuss the types of information systems
managers will likely need to use in the future in relation to this technology. For example, with the selfdriving automobiles, managers of trucking companies will likely not have to manage drivers anymore,
once truck drivers are replaced with self-driven trucks. Instead, managers will likely use information
systems that allow them to schedule the dispatch and routing of trucks to transport goods, as well as to
coordinate with warehouse managers and retail managers who will have to schedule their staff meet the
trucks at the other end of their journey to unload the goods. This is just one example of a way that selfdriving automobiles could impact managers in the future. Please come up with examples of your own in
your essay.
In addition to other sources that you find in your research into this technology, make sure that you
read “The Moral Case for Self-Driving Cars” (http://reason.com/archives/2014/07/28/the-moral-case-forself-drivin/print). In light of everything you learn about this technology both from this article and from your
own additional research, discuss your reaction to the author’s final statement: “People a generation hence
will marvel at the carnage we inflicted as we hurtled down highways relying on just our own reflexes to
keep us safe” (Baily, 2014, para. 19). Bailey also states:
More than 90 percent of all traffic accidents are the result of human error. In 2011, there were 5.3
million automobile crashes in the United States, resulting in more than 2.2 million injuries and
32,000 deaths. Americans spend $230 billion annually to cover the costs of accidents, accounting
for approximately 2 to 3 percent of GDP.
Given these facts, do you believe there is a moral imperative to eventually replace all human-driven cars
with safer computer-driven cars? Why or why not? Be sure to answer this as part of your analysis.
Name of Your Second Technology
Replace “Name of Your Second Technology” in the above sub-heading with the actual name of
the Google technology you will be writing about in this section. This section must be a minimum of 500
words and must include: 1) a description of the technology, 2) challenges that Google could face in
implementing this technology, 3) suggestions for overcoming some of the potential challenges and
obstacles, and 4) an analysis of the potential positive and negative impacts of this technology on society.
Make sure you address all four of these areas in your analysis. When analyzing this technology, be sure
4
to consider whether this technology has any potential environmental impacts (positive or negative). If
there are any environmental concerns related to this technology, discuss what steps could be taken to
address the concerns. Also consider whether there are any security and/or privacy concerns related to
this technology. Identify any specific resources, methods, or approaches that could help make this
technology, and the individuals and firms using this technology, more secure. In additional to addressing
practical challenges and potential impacts, be sure to discuss ethical and moral challenges and potential
impacts of this technology, just like in my example above of the potential moral and ethical impacts of the
self-driving automobile. Also, consider the impact this technology will have on managers in the future.
Since we are studying management information systems in this course, discuss the types of information
systems managers will likely need to use in the future in relation to this technology. Refer back to the
section on self-driving automobiles for an example of such an impact, and then think of some potential
impacts for the technology you are writing about in this section.
Name of Your Third Technology
Replace “Name of Your Third Technology” in the above sub-heading with the actual name of the
Google technology you will be writing about in this section. This section must be a minimum of 500 words
and must include: 1) a description of the technology, 2) challenges that Google could face in
implementing this technology, 3) suggestions for overcoming some of the potential challenges and
obstacles, and 4) an analysis of the potential positive and negative impacts of this technology on society.
Make sure you address all four of these areas in your analysis. When analyzing this technology, be sure
to consider whether this technology has any potential environmental impacts (positive or negative). If
there are any environmental concerns related to this technology, discuss what steps could be taken to
address the concerns. Also consider whether there are any security and/or privacy concerns related to
this technology. Identify any specific resources, methods, or approaches that could help make this
technology, and the individuals and firms using this technology, more secure. In additional to addressing
practical challenges and potential impacts, be sure to discuss ethical and moral challenges and potential
impacts of this technology, just like in my example above of the potential moral and ethical impacts of the
self-driving automobile. Also, consider the impact this technology will have on managers in the future.
Since we are studying management information systems in this course, discuss the types of information
5
systems managers will likely need to use in the future in relation to this technology. Refer back to the
section on self-driving automobiles for an example of such an impact, and then think of some potential
impacts for the technology you are writing about in this section.
Name of Your Fourth Technology
Replace “Name of Your Fourth Technology” in the above sub-heading with the actual name of the
Google technology you will be writing about in this section. This section must be a minimum of 500 words
and must include: 1) a description of the technology, 2) challenges that Google could face in
implementing this technology, 3) suggestions for overcoming some of the potential challenges and
obstacles, and 4) an analysis of the potential positive and negative impacts of this technology on society.
Make sure you address all four of these areas in your analysis. When analyzing this technology, be sure
to consider whether this technology has any potential environmental impacts (positive or negative). If
there are any environmental concerns related to this technology, discuss what steps could be taken to
address the concerns. Also consider whether there are any security and/or privacy concerns related to
this technology. Identify any specific resources, methods, or approaches that could help make this
technology, and the individuals and firms using this technology, more secure. In additional to addressing
practical challenges and potential impacts, be sure to discuss ethical and moral challenges and potential
impacts of this technology, just like in my example above of the potential moral and ethical impacts of the
self-driving automobile. Also, consider the impact this technology will have on managers in the future.
Since we are studying management information systems in this course, discuss the types of information
systems managers will likely need to use in the future in relation to this technology. Refer back to the
section on self-driving automobiles for an example of such an impact, and then think of some potential
impacts for the technology you are writing about in this section.
Name of Your Fifth Technology
Replace “Name of Your Fifth Technology” in the above sub-heading with the actual name of the
Google technology you will be writing about in this section. This section must be a minimum of 500 words
and must include: 1) a description of the technology, 2) challenges that Google could face in
implementing this technology, 3) suggestions for overcoming some of the potential challenges and
obstacles, and 4) an analysis of the potential positive and negative impacts of this technology on society.
6
Make sure you address all four of these areas in your analysis. When analyzing this technology, be sure
to consider whether this technology has any potential environmental impacts (positive or negative). If
there are any environmental concerns related to this technology, discuss what steps could be taken to
address the concerns. Also consider whether there are any security and/or privacy concerns related to
this technology. Identify any specific resources, methods, or approaches that could help make this
technology, and the individuals and firms using this technology, more secure. In additional to addressing
practical challenges and potential impacts, be sure to discuss ethical and moral challenges and potential
impacts of this technology, just like in my example above of the potential moral and ethical impacts of the
self-driving automobile. Also, consider the impact this technology will have on managers in the future.
Since we are studying management information systems in this course, discuss the types of information
systems managers will likely need to use in the future in relation to this technology. Refer back to the
section on self-driving automobiles for an example of such an impact, and then think of some potential
impacts for the technology you are writing about in this section.
Conclusion
Finally, write your concluding paragraph(s) in this section. Rather than simply re-stating what you
have already discussed, try to use this section to take the reader one step further. There are many ways
to do this and I will leave it to your creativity to come up with an appropriate conclusion for your essay!
References
Bailey, R. (2014). The moral case for self-driving cars. Retrieved from
http://reason.com/archives/2014/07/28/the-moral-case-for-self-drivin/print
List your references in APA format on this page. I have set this page to use hanging indentations (as
required in APA references).
Also, APA references are single-spaced, but you need to leave one blank line between each reference,
just like how my notes here are formatted.
Finally, make sure that you have at least one corresponding in-text citation, in APA format, for each
reference that you list in your reference list.

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