Strategic Business Management Assignment | Essay Help Services

**Specific Requirements:

1. The assignment should be in a Word document, Font Size 12 (including headings and sub- headings), and the font type should be Times New Roman or Ariel, line spacing should be 1.5;

2. It should follow a report style structure – Executive Summary, Table of Contents, Introduction, (Relevant Sections), Conclusions and overall recommendations, Reference Section.

4. The assignment should be 3,200 words. Executive Summary, Table of Contents and Reference Section are not included in word count!

5. You should include examples of referencing and in text citation. Please do not use Wikipedia or UKEssays as a source of referenceStrategic Business Management
Assignment Title: Diversification and Alternative Strategies
IMPORTANT INFORMATION
This assignment brief requires you to research, examine, and evaluate a company in
terms of its diversification strategies, and alternative strategies, linking it to the
literature.
1. Pick a company that you wish to research. (This can be a company that
interests you, one you have worked for, or one you are working in.)
2. Having researched the company, you will advise the leadership of this
company as to whether they should diversify or not (if it is a company
that has already diversified, you can consider if they should diversify
further). If yes, what should they diversify into: a) a related industry or b)
an unrelated industry. If no, outline your reasoning as to why you think
they should not diversify. You must support your answer with justification.
3. What alternative strategies should this company adopt to maintain
competitiveness and outline why?
4. Consider the culture and leadership of the company, and discuss the
impact both may have on strategy execution?
Specific Requirements
1. Your assignment should be in a Word document, Font Size 12 (including headings and
subheadings), and the font type should be Times New Roman or Arial, line spacing
should be 1.5;
2. Your submission should follow a report style structure – Executive Summary, Table of
Contents, Introduction, (Relevant Sections), Conclusions and overall recommendations,
Reference Section.
3. The assignment should be 3,200 words. Executive Summary, Table of Contents and
Reference Section are not included in word count .
4. As this is an academic assignment you should include examples of referencing and in
text citation. Please do not use Wikipedia/ UK Essays as a source of reference.
5. Please check all spelling and grammatical errors before submission.
Marking Scheme Summary
Executive Summary 10%
Advice to board on diversification recommendation 20%
What alterna;ve strategies should be adopted to maintain competitiveness. 15%
Evaluate culture and leadership, considering the impact both may have on
strategic execution
20%
Evidence and use of Research – reference source quality, cita;on, paraphrasing
and reference list
10%
Professionalism of work – Well presented – eg font size, formaWng, spacing,
consistency in formatting, word count, structure.
5%
Level of knowledge and understanding, clarity, succinct, good, logical flow 20%
100%