MGM 4154 UPM Foreign Market Opportunities and Entry Mode Report FOREIGN MARKET OPPORTUNITIES AND ENTRY MODE (40%) You are a business consulting company bas

MGM 4154 UPM Foreign Market Opportunities and Entry Mode Report FOREIGN MARKET OPPORTUNITIES AND ENTRY MODE (40%) You are a business consulting company based in Malaysia. Your company has been appointed by the Ministry International Trade and Industries (MITI) to identify market opportunities outside of Malaysia. The ministry encouraging local small and medium-sized enterprises (SMES) to penetrate foreign markets to promote products or venture into new business opportunities. As such, your findings and recommendations are crucial for the SMES’ plan of action in internationalizing their businesses. Your job is to identify, evaluate and recommend potential industries (1-2 industries), provide solid reasons for your choice(s) as well as recommend strategies could be used by local SMES to penetrate the foreign markets. Your report to the ministry should include: 1. Executive Summary 2. Introduction 3. Problem ldentification 4. Generate alternatives to solve the problem 5. Choose alternative to solve problem -justify 6. Justification and recommendation of entry strategy (give examples of local SMES) 7. Conclusion 8. Reference/Bibliography (APA style format). Must consist of at least: a. 2 journal articles b. 2 Magazine and 2 newspaper articles 9. Appendix Format: This group term paper should be about 15-25 pages typed, with standard 1″ 1.25″ margins, 1.5-line spacing, 12-point Times New Roman font. Assessment: Term paper: 40 %: Presentation – 10% (video presentation) Written Report:30%