ELAC Composition of Three Varied Email Messages Based on Provided Scenarios Summary Direct and Indirect Plan – Demonstrates clear understanding in the use

ELAC Composition of Three Varied Email Messages Based on Provided Scenarios Summary Direct and Indirect Plan – Demonstrates clear understanding in the use of both plans vis a vis the 3 message types and follows the format for each given message.Scenario Interpretation – Demonstrates clear understanding of the scenario by providing a proper response according to the goals of effective business communication and assertive approachCreative Style – Provides thorough information in strategic areas of the message and demonstrates that the student used extensive research to guide their response. Written Business Message Scenarios
Composition of 3 varied messages based on provided scenarios
Only construct these messages once you’ve completely read Chapters 7, 8, 9. There are specific
formats for each chapter scenario.
•
Positive/Neutral (Direct)
•
Negative (Indirect)
•
Persuasive (Indirect)
Scenario 1
Positive/Neutral- (Diect Plan)
As General Manager of the extremely exclusive Chez Pohopien restaurant, you must respond to
a yelp comment which was a scathing review of your restaurant. @FoodLVR, the Yelper, wrote
expressing his disappointing experience with the service and the food. The Yelper went on to
describe being ignored for 8 minutes without wait-staff help, receiving overly salted food, loud
clientele and music.
The Yelper made no complaint during their dinner, yet felt compelled to give information about
the dining experience to let others know of their disappointment. Your job is to create a 1
paragraph response addressing their concerns which builds goodwill for your restaurant.
Scenario 2
Negative- (Indirect Plan)
You own an art studio in Downtown Los Angeles. Several local artists display large art pieces in
your gallery for purchase. Your policies state explicitly that once art is purchased and removed
from your gallery, there are no refunds or exchanges. You offer to have your professional staff
measure the art-owner’s space to determine if the art will fit in the designated space.
A customer named Mary Smith purchased an art piece and declined to have the professional staff
premeasure the space. Mary came to discover that the art is too large for the small townhouse
they own. Mary emailed and asked for a refund or exchange. Write content which could be used
in a letter or email explaining why they will not be receiving a refund or exchange. The goal is
to maintain goodwill and hopefully a return visit to your gallery. Remember that it is always
good to offer some constructive follow up.
Scenario 3
Persuasive- (Indirect Plan)
You are a member of the BRIC on campus. The BRIC was having a half-off special on several
pre-paid adventures and you signed up for them all because getting out more was a new year
resolution. The adventures for the year were $400 and non-refundable. You realized that you
may not have thought through how much the cost would set you back when it came time to
register for classes. You know that the adventures are non-refundable, but you are willing to try
and persuade the BRIC to give you all or at least part of the money back. Write content which
could be used in a letter or email asking for your money back. Remember to use the AIDA
approach along with goodwill, logic, and conciseness.
Written Business Message Scenarios
Composition of 3 varied messages based on provided scenarios
Only construct these messages once you’ve completely read Chapters 7, 8, 9. There are specific
formats for each chapter scenario.
•
Positive/Neutral (Direct)
•
Negative (Indirect)
•
Persuasive (Indirect)
Scenario 1
Positive/Neutral- (Diect Plan)
As General Manager of the extremely exclusive Chez Pohopien restaurant, you must respond to
a yelp comment which was a scathing review of your restaurant. @FoodLVR, the Yelper, wrote
expressing his disappointing experience with the service and the food. The Yelper went on to
describe being ignored for 8 minutes without wait-staff help, receiving overly salted food, loud
clientele and music.
The Yelper made no complaint during their dinner, yet felt compelled to give information about
the dining experience to let others know of their disappointment. Your job is to create a 1
paragraph response addressing their concerns which builds goodwill for your restaurant.
Scenario 2
Negative- (Indirect Plan)
You own an art studio in Downtown Los Angeles. Several local artists display large art pieces in
your gallery for purchase. Your policies state explicitly that once art is purchased and removed
from your gallery, there are no refunds or exchanges. You offer to have your professional staff
measure the art-owner’s space to determine if the art will fit in the designated space.
A customer named Mary Smith purchased an art piece and declined to have the professional staff
premeasure the space. Mary came to discover that the art is too large for the small townhouse
they own. Mary emailed and asked for a refund or exchange. Write content which could be used
in a letter or email explaining why they will not be receiving a refund or exchange. The goal is
to maintain goodwill and hopefully a return visit to your gallery. Remember that it is always
good to offer some constructive follow up.
Scenario 3
Persuasive- (Indirect Plan)
You are a member of the BRIC on campus. The BRIC was having a half-off special on several
pre-paid adventures and you signed up for them all because getting out more was a new year
resolution. The adventures for the year were $400 and non-refundable. You realized that you
may not have thought through how much the cost would set you back when it came time to
register for classes. You know that the adventures are non-refundable, but you are willing to try
and persuade the BRIC to give you all or at least part of the money back. Write content which
could be used in a letter or email asking for your money back. Remember to use the AIDA
approach along with goodwill, logic, and conciseness.

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