Case Study 5-1, Santa Cruz Bicycles

Read the Case Study 5-1, Santa Cruz Bicycles. Answer the following questions:

• What, in your opinion, was the key factor in Santa Cruz      Bicycles’ successful process redesign? Why was that a key factor?
• What outside factors had to come together for Santa Cruz      Bicycles to be able to make the changes they did?
• Why is this story more about change management than      software implementation?

Name:

Assignment Number: 5

Question

What, in your opinion, was the key factor in Santa Cruz Bicycles’ successful process redesign? Why was that a key factor?

Question

What outside factors had to come together for Santa Cruz Bicycles to be able to make the changes they did?

Question

Why is this story more about change management than software implementation

Student response:

Do you feel comfortable with the concepts of the question? If not, how can I help you understand it better?

Does the content of the question relate well to the area of the text you are studying this week?

Write a short essay question which could appear on an exam that covers this concept. Think of another way to ask this question.