Amberton University American Heart Association Paper Choose a non-profit organization.Identify and describe 3-5 digital promotional activities/items that y
Amberton University American Heart Association Paper Choose a non-profit organization.Identify and describe 3-5 digital promotional activities/items that you would recommend to help the organization solicit a donation. Some or all of your promotional activities can work together as they would in a campaign, or they can be independent. Examples of a digital promotional activity could be, but are not limited to:An emailDisplay ad or some other type of advertisementObtaining an influencer (you would describe who, what they could do and why they are good for the organization)Some type of digital content (see the weekly guide and your other materials for types of content). You would describe the content, what it conveys and where (channels) it would be distributed.There are no limits; think about it and don’t be afraid to throw your ideas out there.For each promotional activity, I don’t expect you to actually design something, but I do expect you to provide a thorough description (the kind of messaging, the content type, the intent/purpose, who the audience is, why you think it would work, etc.).
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