1. Visit a Web site for a company that sells products online

1. Visit a Web site for a company that sells products online.
1. Visit a Web site for a company that sells products online. Then go to that company s corporate Web site. Compare the company s product sales site with its corporate site. Describe at least 3 differences between them. (1-3 sentences. 3.0 points)2. Choose a well-known company, and describe at least three qualities that you associate with that company or brand. Explain why you associate those qualities with that brand. (1-6 sentences. 3.0 points) TIP: This can be the same company you used in question 1 above, or it can be different.3. Choose a well-known company, and describe what you think that company s target market is. How can you tell? (1-5 sentences. 3.0 points) TIP: This can be the same company you used in question 1 or 2 above, or it can be different.4. Describe either a desire-based or fear-based advertisement that you have seen. Explain what desire or fear you think the ad is using. (1-5 sentences. 3.0 points)5. Choose a well-known company that you are familiar with, and write a customer profile survey that company could give its customers with at least 6 questions that will be useful for that company. (3.0 points)6. Choose a well-known company that you are familiar with, and explain how that company could use each of the five P s of the marketing mix to achieve its brand image and sales goals. (1-8 sentences. 5.0 points)
1. Visit a Web site for a company that sells products online

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